With the packaging concept X-Press-U and the Print-Gimmick PadBook, IST Metz wins the German Design Award 2020 twice in the categories Packaging and Print campaign. Both print products were developed and produced in-house on the occasion of the in-house UV Days exhibition.
In the Packaging category, IST Metz convinced the international jury of experts with its X-Press-U concept. “The lavishly produced packaging captivates with a range of UV printing and finishing techniques and artistically sophisticated illustrations that together lend an unmistakable identity to an interesting concept for indulgence: a special type of coffee with a matching chocolate”, so the jury’s reasoning.
The Print-Gimmick PadBook was developed for the IST UV Days in-house exhibition to demonstrate UV and LED printing and finishing options. This was convincing in the Print campaign category: “The elaborately designed and manufactured portfolio reflects the motto ‘tradition meets modernity’ in a comprehensive way. A very well-thought-out gimmick that makes an elegant impression and combines many useful functions.”
With the two award-winning print products, IST Metz wins the German Design Award for the second time in a row. The German Design Award regularly honors innovative products and projects, their manufacturers and designers who are pioneers in the German and international design landscape.